Posted by | Ray Cornelius

Detroit rapper Big Sean can now add fashion designer to his growing number of accolades.

The rising hip hop star, who appeared in GQ magazine last year, has officially launched a new fashion and lifestyle brand called Aura Gold.  He also plans to produce a clothing label within the brand called Finally Famous.

According to, the collection will include a variety of hats, pants, T-shirts, sweatshirts and jackets.  Reportedly, Big Sean previewed a few of the items in a spread for this month’s VIBE.

“Launching my own label is a dream come true for me,” Big Sean states in a press release. “Even though I have a lot to learn about fashion and the industry, I do know what I like and the small details that make something stand out to me. I look forward to evolving the line with more colors, fabrications and offerings to show the other dimensions of my style progression over time.”

Look for Big Sean to debut his fall 2013 collection, “The Black Collection” in Las Vegas this week at Project MVMNT.

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Photo Credit: Vibe Magazine